Post by account_disabled on Mar 12, 2024 9:30:29 GMT
Date of publication August Date of update September Categories Ecommerce Tags marketing activities how to increase product sales BC marketing social marketing integrated marketing SIMILAR POSTS Positioning of a sports store Mistralsport case study How to check links and links for free the domain of your website and the competition Russian auction portals how to start selling in Russia Advertising in Russia Google Ads or Yandex Direct Audytseo Marketing of an electronics store building traffic and sales in an online store from scratchIn a case study we present marketing activities for a Polish manufacturer of home furniture.
About the Client In short Furniture manufacturer. It has several of its own furniture showrooms in Silesia Phone Number List where only our clients brand furniture is sold. Additionally it cooperates with various furniture showrooms throughout Poland. Goals At the beginning we established the clients business goals. There were several of them. The main ones are Increasing sales in local furniture showrooms in Silesia Increasing brand recognition and sales of the clients brand in partner showrooms throughout the country about showrooms.
Additionally the client noted that he would like to work on the overall brand recognition. that it would be necessary to prepare several strategies to achieve the goals. Strategy First we established a marketing budget. In total the client wanted to spend less than PLN per month on everything. After an internal discussion we decided to divide the budget . percent for SEO activities the remaining for advertising activities service and advertising budgets. Advertising campaigns The main goal of advertising campaigns was to quickly build brand awareness. Due to the relatively high click costs of text ads we immediately excluded them. Instead we focused on banner campaigns in both Google Ads and Facebook Ads.
About the Client In short Furniture manufacturer. It has several of its own furniture showrooms in Silesia Phone Number List where only our clients brand furniture is sold. Additionally it cooperates with various furniture showrooms throughout Poland. Goals At the beginning we established the clients business goals. There were several of them. The main ones are Increasing sales in local furniture showrooms in Silesia Increasing brand recognition and sales of the clients brand in partner showrooms throughout the country about showrooms.
Additionally the client noted that he would like to work on the overall brand recognition. that it would be necessary to prepare several strategies to achieve the goals. Strategy First we established a marketing budget. In total the client wanted to spend less than PLN per month on everything. After an internal discussion we decided to divide the budget . percent for SEO activities the remaining for advertising activities service and advertising budgets. Advertising campaigns The main goal of advertising campaigns was to quickly build brand awareness. Due to the relatively high click costs of text ads we immediately excluded them. Instead we focused on banner campaigns in both Google Ads and Facebook Ads.